The Hip Guy

Twenty-seven-year-old Ga-eun Seong possesses all the wealth one could desire, yet she refuses to rest until her athleisure brand dominates the industry. Driven by relentless ambition and uncompromising standards, she recruits Chan Gwak to model her latest men's leggings line. While Chan boasts a physique that seems tailor-made for the campaign, Ga-eun remains determined to ensure he perfectly embodies her exacting vision before launching the product to the public. Their professional arrangement quickly takes an unexpected turn when casual interactions on social media spark widespread rumors of a romance between them. As the public becomes convinced they are a couple, Ga-eun finds herself caught off guard by her own shifting emotions. Although Chan is far from her usual type, the constant speculation forces her to confront an unsettling question: could she actually be falling for him? What begins as a calculated business partnership slowly blurs into something far more complicated, leaving Ga-eun to navigate the tension between her fierce career ambitions and an unanticipated attraction.