Disrupting Korean Entertainment: Saving Krystal Jung

When Li Baoqiang, the founder of a short-form drama company, suddenly dies from overwork, he is reborn in South Korea in 2013 as a destitute international student drowning in debt. Armed with a decade of foresight into internet content trends, he recognizes a massive blind spot in the traditionally rigid South Korean entertainment industry: the complete absence of vertical short dramas. Seizing the blue ocean of mobile traffic and breaking the monopolies of established entertainment agencies, he sets out to build his own multinational short-drama business empire from the ground up, all while altering the fate of starlet Jung Soo-jung.